Bauer Automotive

Automotive and Bike

59,571 Postal Addresses 182,603 Email Addresses

Background

Bauer Consumer Media (previously Emap) is a brand-led, multiplatform media group with a portfolio of over 200 brands in B2B, consumer media, radio and digital music TV that inform, entertain and connect communities. Bauer is one of the UK’s largest publishers, producing some of the most recognisable household name magazines.

The Automotive file is a key division of Bauers portfolio of 48 publications and this section of the Bauer file draws together this niche readership.  Titles include Motorcycle News (MCN), together with Car, Performance Bike and Practical Classics. This responsive file is sourced through subscribers, reader offer buyers and competition entrants.

• Car - 21047 records
• Classic Cars - 1890 records
• LandRover Owner - 13380 records
• Bike - 5045 records
• Classic Bike - 8690 records
• Motor Cycle News - 1878 records
• Performance Bikes - 1521 records
• Ride - 2753 records

Typical readers will be male, aged 25-45 with good levels of disposable income in the market for automotive, financial, FMCG and travel offers.